CapePoint | AI Automation Studio
Now building

One studio
for the systems you need.

Building the marketing, automation, and custom technology your business needs. AI agents do the work; you get the result. Pressure-tested, shipped, and scaled.

Get started See our work
By the numbers

Already operating at scale.

9
live websites in production
150+
endpoint users under management
500+
pages managed across client sites
25K+
prospects emailed every month
deploy: parkplus-hds-9400 status: complete pages_generated: 9 time_elapsed: 1h42m pipeline: ai-site-deploy-v2 triggered_by: spec-sheet-upload github_commit: a3f8e21 sftp_transfer: success wordpress_update: published cache_purge: complete agent: george task: email-sweep-morning emails_processed: 47 actions_taken: 12 escalated_to_matt: 3 calendar_conflicts: 0 workflow: content-amplifier source: product-page-hds-9400 outputs_generated: 6 social_posts: 3 email_sequence: 1 newsletter_block: 1 video_brief: 1 deploy: parkplus-puzzle-3200 status: complete pages_generated: 4 time_elapsed: 52m pipeline: ai-site-deploy-v2 agent: pulse-parkplus task: weekly-distribution posts_scheduled: 12 emails_queued: 3 engagement_report: generated monitoring: competitive-scan competitors_tracked: 8 changes_detected: 3 report: delivered-to-drive next_scan: 7d deploy: capepoint-homepage status: complete time_elapsed: 28m pipeline: ai-site-deploy-v2 triggered_by: concept-approval deploy: parkplus-hds-9400 status: complete pages_generated: 9 time_elapsed: 1h42m pipeline: ai-site-deploy-v2 triggered_by: spec-sheet-upload github_commit: a3f8e21 sftp_transfer: success wordpress_update: published cache_purge: complete agent: george task: email-sweep-morning emails_processed: 47 actions_taken: 12 escalated_to_matt: 3 calendar_conflicts: 0 workflow: content-amplifier source: product-page-hds-9400 outputs_generated: 6 social_posts: 3 email_sequence: 1 newsletter_block: 1 video_brief: 1
What we build

Real systems.
Running right now.

Built, shipped, and running. Working systems deployed for real businesses.

Strategy & Research

Competitive scans and deep research built from live sources. The groundwork for every decision, delivered in hours instead of weeks.

Before: a research firm
hours, not weeks
Scope
Scan
Brief
Brand Engine

Identity, design tokens, and components, set up as a living system. Projects run within it, producing on-brand work on demand, consistent across every surface.

Before: a brand agency
built in-house
Define
Build
Run
Marketing Engine

Strategy, execution, and reporting, run by AI agents. Full-funnel marketing without the agency overhead.

Before: a full agency
run by agents
Strategy
Create
Distribute
Content Engine

One input, many outputs. Content is created once, then adapted and distributed across sites, social, and email automatically.

Before: a content team
post everywhere
Brief
Produce
Publish
Site Deploy

AI builds pages from spec sheets and manages updates across entire portfolios. New pages and changes go live the same day.

Before: a dev shop
live same-day
Spec
Build
Live
Operations

Email triage, task coordination, and daily briefings, handled by AI. The operational rhythm of your business, managed end to end.

Before: an ops hire
fully automated
Triage
Execute
Report
Call Center

Handles calls, troubleshoots from a live knowledge base, and takes action. Support, CRM escalation, and technician dispatch when needed.

Before: a call center
always on
Call
Resolve
Log
Infrastructure

Managed devices, DNS, and security, monitored around the clock. Tickets triaged and routed the moment they land.

Before: an IT provider
monitored 24/7
Detect
Resolve
Close
Custom Agents

AI agents built and tuned to how your business runs. The engine behind every system on this page, working in your stack.

Before: a dev team
built for you
Scope
Build
Deploy

One studio, collapsing the work of many vendors into agents that run in your stack.

Let’s build yours
About

Built in the trenches.

CapePoint is an AI-native technology studio. We build the systems businesses run on, and run them with agents. Led by Matthew Macris, who brings decades of practical experience, now applied through AI.

The technology is the same. The application changes based on what your business needs. The team is lean by design: one operator and a stack of AI agents, drawing on specialist knowledge built over years and kept current with best practice. The output is faster, sharper, and greater than a traditional team could deliver. Systems over headcount. Output over overhead.

Boston, USA
Matthew Macris
Matthew Macris
Founder + Managing Partner
25 years building and running operations across industries, markets, and time zones.
Member, Massachusetts AI Coalition Connect on LinkedIn
Built with
Cape Point, the tip of the Cape Peninsula in South Africa, a symbol of where the Atlantic and Indian Oceans meet
Named after the tip of the Cape Peninsula, Cape Point, a symbol of where the Atlantic and Indian Oceans meet. A nod to South Africa, and to building at the edge of what is possible.
Engagement

Live in 30 days.
Embedded in 90.

Every engagement starts with one conversation and one piece of work. The first output goes live inside 30 days, it settles into daily operations by day 90, and from there CapePoint runs it on retainer.

01
Activation
Days 1-30
Audit, how the work runs today, who is involved, and the 90-day plan.
Setup, the systems, accounts and access the work needs.
First output live, the first real result in your hands.
Handoff, retained operations begin and reporting is set.
30
Embedding
Days 31-90
Refine, outputs tuned against real feedback.
Integrate, agents working alongside your team and tools.
Expand, coverage grows across the work.
Steady state, it settles into an operating rhythm.
90
Operating
Day 90 forward
Operate, CapePoint runs it day to day on a monthly retainer.
Report, output and performance on a set cadence.
Add, the next piece comes on when the first has earned it.

One contract. One invoice. One accountable party.

Start with one

Common questions.

An AI automation studio builds the systems that run a business's repetitive work: AI agents, automation workflows, managed IT, and marketing programs. CapePoint scopes the problem, builds the system, and runs it alongside your team, so output grows without adding headcount.
CapePoint works with business owners and operators who want real systems running in their business. It fits companies that need to multiply what a small team can do without multiplying payroll.
CapePoint is the applied technology studio that builds AI agents, automation, and marketing systems. CapeTech IT is its managed IT service, delivering infrastructure, security, and support. The studio builds the systems; CapeTech keeps the technology behind them running.
Cost depends on the system's scope, but most engagements start with a single process and scale from there. CapePoint begins with a scoping conversation, prices the build against the value it returns, then runs it, so you see the payoff before expanding.
It starts with one conversation and one piece of work. The first output goes live inside 30 days, it is embedded by day 90, and CapePoint runs it on retainer from there. The full model is laid out above.
CapePoint is based in Boston, Massachusetts, and works with clients across the US and UK through a specialist team operating across time zones.

What should we tackle first?

Just a conversation about what you need and how we'd approach it. Simple, direct, and built around your timeline.

Get started Book a call See what we've built

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Usually within 24 hours. If it's urgent, book a call instead.